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Wow! That’s a Big Ass Fan

1514-0075As an architectural photographer I don’t always get to see how my clients use my photography once I deliver the images to them, but once in a while I do get a chance to see how they are used. My wife is an interior designer and receives email promotions from many different companies for their products and services and the other day she received one from “Big Ass Fans”. I had photographed a new restaurant in Brandon Florida that used these fans in their restaurant. The restaurant “Wow! That’s Fresh” is a new franchise and this was their first restaurant they had built.

This job presented some unique challenges in photographing both the fans and the architectural aspects of the restaurant. The first challenge was that all the photographs had to emphasize the fans, not that big of a problem since the fans are big ass.

Another challenge was for one of the shots to be of all four fans, the restaurant was not that large and the fans were in the four corners and I was informed that I needed to keep distortion of the fans to minimum. We had talked on the phone about a shot they would like, but when I set up the camera there was no way that that shot would work, so I had to come up with a new angle that I think it worked out quite well from them.

The last challenge was time. I was told that I could start at the restaurant at 8 o’clock in the morning and had to be out by 11 AM. This meant that I was not going to be able to use any lighting and I was not to have much time for each shot. I was contracted to photograph for different views, but as you can see I always try to get the client a little bit more if I can especially when this is the first job for me with them. The problem with that timeframe was that at 10:15 AM the fans all turned on and are controlled by the corporate office through a satellite connection and cannot be overridden by the restaurant, so I photographed all the shots in 2 hours and 15 minutes.

Here is the link to big ass fans webpage and what they said about the restaurants and how they use the photographs: Big Ass Fans

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